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Every story below is built from a recorded client interview, with the owner or marketing manager on camera saying it themselves. The numbers are theirs. So are the qualifiers — where a client said marketing was one part of the growth rather than all of it, we left that in.

Abrahm Mayo, Honest Abe’s Home ServicesWatch the interview

Lake of the Ozarks, MO · Plumbing, HVAC

Honest Abe’s Home Services

1 → 8 trucksin roughly two years

One man and one truck in February 2018. Eight trucks and $2.5M+ projected two years later — with no PPC spend, because we advised against it.

Read the case study →

John Verhoff, Plumbing NerdsWatch the interview

Fort Myers, FL · Plumbing

Plumbing Nerds

$1.9M → $4.3Mannual revenue pace

John Verhoff left a generalist agency getting “mediocre results,” and more than doubled revenue in under two years.

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William Brittingham, Jerry Brittingham A/C & HeatWatch the interview

Daytona Beach, FL · HVAC

Jerry Brittingham A/C & Heat

374 → 621leads per month, same budget

66% more leads year over year with no increase in marketing spend — enough confidence to hire techs and buy vans.

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Mike Bears, Paul The PlumberWatch the interview

Southern New Hampshire · Plumbing, HVAC

Paul The Plumber

$36.74 → $20.48cost per lead, while volume rose 64%

285 to 468 monthly leads with cost per lead nearly halved. The largest single source wasn’t paid — it was Google Maps.

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Craig Phillipitch, The Meridian CompanyWatch the interview

Lansing, MI · Plumbing, HVAC, Electrical

The Meridian Company

Almost 2xcompany size since the change

Craig Phillipitch’s company had plateaued. Now there are stretches where they turn paid search off because they can’t handle the calls.

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Ryan Ferry, All ServiceWatch the interview

Northwest Indiana · HVAC, Electrical

All Service

2 → 5service technicians

Ryan Ferry grew service demand until he could walk away from construction work entirely and run a service-only business.

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Jared Wittman, Cardinal Heating & AirWatch the interview

Madison, WI · HVAC, Plumbing, Electrical

Cardinal Heating & Air

100%+more ad budget, and top-3 local rankings

Seven years as a client. A disciplined operator who scales paid media on ROI rather than comfort — and dates every number he uses.

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Lawrence Snow, Valley Plumbing & Drain CleaningWatch the interview

Salt Lake & Utah County, UT · Plumbing

Valley Plumbing & Drain Cleaning

+1 truckroughly every nine months

Not a hockey stick — something better. Years of lead flow reliable enough to keep justifying the next truck.

Read the case study →

Acosta Heating, Cooling & Electrical, Charlotte NCWatch the interview

Charlotte, NC · HVAC, Electrical

Acosta Heating, Cooling & Electrical

2,000+ reviews4.7 rating, 50+ team members

Family-owned in Charlotte since 1972, now third generation. A rebuilt website, regular performance meetings and a reputation engine that compounds year over year.

Hear the family’s story →

John The Plumber, Pompano Beach FL

Pompano Beach, FL · Plumbing

John The Plumber

$200K+best single week on record

A third-generation South Florida plumbing business: fewer than 100 Google reviews to more than 2,000, and their best revenue month on record in January 2026.

How to read these

We hold ourselves to a simple standard, and you should hold every agency to it: where we give you a number, it’s a number we can stand behind, tied to a source and a date. Different reporting periods and different channels are different measurements, and stacking them into one impressive-sounding figure is how contractors get sold things that don’t work.

These results depend on market, capacity, pricing, call handling, recruiting and operations. We don’t promise any contractor will repeat them. What you should look for instead is the pattern — in almost every story here, the marketing worked and then the constraint moved somewhere else in the business.

These stories, and others, appear in Josh Nelson’s book How to Triple Your Sales by Getting Your Digital Marketing Right. Read it free — it comes with the Growth Training Library: recorded workshops, the keyword tool, the Marketing Plan Builder and the lead-gap calculator.

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