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On this Podcast we will be focusing on Pay-Per-Click search engine marketing strategies and how you can get the best Return from your AdWords budget.

There are a lot of moving parts involved in running an effective PPC campaign. Understanding how the AdWords Auction Process works and how Quality Score impacts your overall cost per click can give you a major competitive advantage. We will be talking through the strategy and tactical approach to properly setting up your ad groups, selecting the proper keywords, writing effective text ads and mapping everything to the most compelling landing pages on your site.
- Why Pay-Per-Click Marketing should be part of your overall marketing strategy for your Plumbing or HVAC Business
- Understanding the Adwords Auction Process Works
- Why strategically crafted AdGroups built around specific keywords are the key to the profitability of your AdWords campaign
- How setup your AdGroups and why you must develop custom Text Ads & Landing Pages to maximize your success (Emergency Plumbing, Water Heaters, Drain Cleaning, Bathroom Remodeling, Etc)
Download the FREE Guide referenced in the training at https://www.plumberseo.net/ppc-guide or call PlumberSEO directly at 866-610-4647.
