Homeowners are no longer relying on Google alone to find local service providers. AI tools like ChatGPT, Gemini, and Perplexity are changing how people search. These new platforms pull real business data from across the web to decide which companies to recommend. That means your Google Business Profile is more important than ever. ItCONTINUE READING »
Finding it hard to make your home service business rank in Google Local Services Ads? Discover how you can do better here. The reality is, plumbing and HVAC contractors need digital marketing services. Why? It’s simple. The main goal of any digital marketing strategy is to produce desired outcomes. It’s all about optimizing results,CONTINUE READING »
Growth is one of the main pain points for any plumbing or HVAC business owner. But if you use the right tools, it can happen in less time than you think. Discover how GLS can elevate your level. TR Miller Heating and Cooling had a problem that many businesses also encounter. They worked with someoneCONTINUE READING »
Google Home Services Home Services has been live in California for almost 3 years...but Google recently expanded to Philadelphia and will soon be adding it in Phoenix, Atlanta & New York. This marks a major shift in how aggressively Google intends to roll out its Home Services program across the country. On this post I'llCONTINUE READING »
Google has officially rolled out Home Services in Philly (now live), is expanding to the East Coast and additional categories (HVAC in addition to Plumbing). Below is a screenshot of what a Google Search Result is showing in Philadelphia as of this morning: The other big change is that Google is also showing Home ServicesCONTINUE READING »
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Starting and scaling an HVAC business isn’t easy—especially in competitive markets like Southwest Florida. Yet in just over two years, Catalyst Air Conditioning has grown from two founders to 9 trucks and 18 employees. In this interview, owners Kris Bollinger and Alexis Munoz share how they built Catalyst Air Conditioning, the foundational decisions that fueledCONTINUE READING »
When you look at a long-standing, trusted HVAC and electrical company, it’s easy to see the success—but not always the story behind it. For Acosta Heating, Cooling & Electrical in Charlotte, North Carolina, that story is one of courage, sacrifice, and decades of hard work rooted in family values. In a recent interview, Lauren, theCONTINUE READING »
When you think about what it takes to grow a plumbing and HVAC company in today’s competitive market, few stories are as inspiring as Warhold Plumbing, Heating and Air Conditioning out of Pennsylvania. In just over a decade, founder Chad has grown his company more than 14 times its original revenue, expanding from one truckCONTINUE READING »
